| Here's a question that will get you thinking.
How do you successfully cut through the marketing noise that you find all around you whether offline or online?
People rave on about unique selling points and the great features of their product or service which mostly, amounts to nothing if you're not able to speak directly to the audience who is willing to listen.
This means, you have to set yourself up to do everything in your power to reach that audience. Believe me, things can and will get uncomfortable when you try and reach that specific audience.
If you've ever wondered what it takes to be really uncomfortable in your entrepreneurial life, then you're in luck.
Click on "Go Listen" below.
Shameer Shah
Founder - BusinessBanter.com | 
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